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                       Product/Service Description

Proprietary information is available to investors upon signature of Non-disclosure Agreement.

    [] Discuss the characteristics of your products and services.

    [] How do they differ from similar products or services?

    [] What customer reactions may be anticipated due to these
    characteristics?

    [] Explain how you will satisfy customer needs and wants.

XXX, our principal product/service, consists of XXX.

    [] How the product works or how the service is used.

    [] How have these products and services evolved over the past two
    years?

(Company) currently offers XXX products/services. Development of other products/services is in progress and future products/services are planned. All products/services from (Company) have XXX (particular characteristics unique to your company).

This capability for XXX is a unique feature enjoyed by (Company) and our customers.

Current Products/Services

    A
    B
    C

(product/service)

The first product/service developed by (Company) is called XXX.

Through advanced features including XXX.

    [] Describe any unique value-added characteristic your product/process
    provides to the customer and how this translates to competitive
    advantage for your company.

Proprietary Technology

Our product(s) is protected under the following

    [] Patents, copyrights, trademarks etc.

    [] Contact the U.S. Department of Commerce / Patent and
    Trademark Office, Washington, D.C.  20231 for more information.

    [] General Patent and Trademark Information:   (703) 557-INFO.

    [] Status Information for a Particular Trademark:   (703) 557-5249.

    [] General Copyright Information:   (202) 479-0700.

Pay Back

For most customers, XXX will pay for itself in terms of XXX within XXX months.

    [] Fewer rejects or breakdowns.

    [] Lower warranty costs.

    [] Advantages leading to a better-quality end product.

    [] Faster turnover of inventory.

    [] Improved efficiency.

    [] Improved convenience.

    [] Advantages in opportunity costs saved in other areas.

Regarding cost savings (product/service) will save our customers money in terms of XXX.

    [] Reduced labor costs, lowered reject rate, reduced downtime,
    lowered inventory costs, improved convenience and displaced employee
    activity.

Our customers can generate more profits in terms of XXX.

    [] Heightened productivity, improved product performance, increased
    productive capacity and concentrating on their business.

Some non-monetary benefits of owning/using (product/service) include XXX.

    [] Entertainment, improved appearance, better health, overload
    reduction, stress relief.

Useful Purpose And Benefits

(Product/service) provides XXX (features/benefits) that XXX (specific customer benefits).

These combined capabilities provide XXX (specific customer benefits) This, in turn, can be used to XXX (more specific customer benefits).

In addition, XXX.

    [] Why customers will buy it from you.

    [] Proves that sales will be made.

    [] Proves that you can convince people to buy.

    [] Quantify where possible.

Features Highlights

 (Product/service) is an extremely XXX, requiring XXX.

 For example: one of (Product/service)'s features is its ability to XXX.

 (Product/service) allows users to XXX.

 XXX is another powerful feature.  This includes XXX.

 XXX saves a tremendous amount of time when XXX.

 Under conditions when XXX - instead of XXX.

 One very strong capability is (Product/service)'s ability to XXX.

 Because of its extreme XXX (Product/service) can XXX.

 Compared to traditional XXX (Product/service), is approximately XXX.

 In addition, (Product/service) does not require XXX.

Key Benefits of All Products/Services

The major benefits of the combination of all products/services are improved XXX through XXX, and XXX.

Tests

Completed tests have shown that XXX (results).

Additional tests planned/required will enable us to XXX.

    [] Describe test objectives.

Economies of Scale

    [] Discuss how you plan to take advantage of production efficiencies
    when unit quantities are ramped up.

    [] See also Manufacturing section for more details.

    [] For service organization - lower management to labor ratio.

Product/Service Life Cycle

    [] The time factors influencing your ability to make money, and the
    effects of economic cycles.  Include contingencies.

    [] Explain life cycle of product/service.  For greatly increased
    under-standing, it is recommended that you create a simple chart
    covering the life cycles of your products/services.

    [] Where are your products on this chart? If several products are in
    different life cycle positions, indicate each separately.

    [] What conclusions do you draw from the life cycle positions?

Planned Products/Services

(Company) plans to continually develop new products and enhance existing products. New products/services that are to be developed in the near future include a XXX, XXX and a XXX.

Concepts for follow-on (next generation) products or services include XXX.

    [] Discuss plans for your next generation of products/services.

    [] Discuss add-on services for future customer needs.

Exhibits

    [] Drawings of the product to be manufactured or a detailed
    description of the service to be offered.

    [] Tests made, the data and results.

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